Insurance Defense

Legal Expert Connections, Inc. is a national legal marketing agency focused on business development in the insurance defense and employment defense markets. If you want to get on insurance panels as outside panel counsel, you are invited to contact Margaret Grisdela by phone at 561-266-1030 or via email to talk about a business development campaign for your law firm.


At Legal Expert Connections we make it our business to help you navigate the panel counsel process. You get detailed insurance panel contact information for your territory, as well as help in preparing a professional firm marketing materials.

Experienced in All P&C Lines

We have managed campaigns across all lines of property and casualty insurance. We guide you in your business development efforts by showing you how to make contact with dozens of litigation panel managers who handle claims defense for the cases of greatest interest to you.  Our expertise includes but is not limited to:

    • Auto and trucking
    • Construction defects
    • Cybersecurity
    • D&O, E&O and professional liability
    • Employment practices liability (EPLI)
    • Homeowners
    • Medical malpractice
    • Premises liability
    • Product liability
    • Workers’ compensation

From an industry perspective, we have a deep understanding of healthcare, construction, hospitality, retail, restaurants, trucking and transportation, property management, and education.

We maintain a proprietary database of litigation panel managers who are responsible for the hiring of outside counsel, from the largest carriers like AIG, Chubb, and Liberty Mutual to small state-based insurance companies. We understand how these companies hire insurance defense law firms as outside counsel and guide you in this process. Our database includes detailed profiles on more than 3,000 insurance companies and self-insured entities, and it is updated on a continuous basis.

You will be able to focus on the law when we assist with your business development goals.

Click on the link to visit our other website focused on Insurance Defense Marketing.

Selected by More Than 200 Law Firms in 40 States

As of early 2021, we have helped more than 200 insurance defense law firms in 40 states with business development campaigns. We can do the same for you.

Map of Panel Counsel Marketing Campaigns

Diversify Your Insurance Defense Revenue Sources

We can help you broaden your reach to insurance defense business opportunities in new market segments, including but not limited to:

  • Self-insureds
  • Third party administrators
  • Risk retention groups
  • Municipalities
  • Educational facilities

Three Reasons to Use Legal Expert Connections, Inc.

  1. We are the leading U.S. legal marketing agency specializing in the insurance defense market.
  2. You get a structured business development process. We guide your law firm through a proven three-step campaign that brings discipline, focus, and productivity to your marketing efforts.
  3. Increase revenue with professional, Bar-compliant legal marketing campaigns. We do the research to identify insurance panel managers, so you can focus your time on the business development process.

Your insurance defense marketing efforts will be more productive with our specialized knowledge of the panel counsel process. Click on the link to visit our other website focused on Insurance Defense Marketing.

Contact Margaret Grisdela by phone at 561-266-1030 or via email to talk about an insurance defense campaign for your law firm.

Law firm marketing consultant Margaret Grisdela, president of Legal Expert Connections, Inc.

Margaret Grisdela

We’ve helped more than 220 law firms in 40 states with marketing and business development campaigns across all practice areas. Let us do the same for your firm. Use the nearby form to schedule a free marketing consultation.

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Contact Us to Outsource your Law Firm Marketing

Contact Margaret Grisdela by email or phone toll-free at 561-266-1030 to discuss your law firm marketing needs. We will discuss your business development goals, review your current marketing activities, and talk about how Legal Expert Connections, Inc. might be of service to you.

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